In terms of fees, Tmall and JD.com are comparable, although JD.com tends to charge slightly more expensive fees. Buyers will generally go to Tmall for clothes, cosmetics and F&B purchases, while JD.com will be the number one choice for purchases of home appliances and electronic equipment. All the other actors shared the remaining 18% of the market (Amazon only has a 1% market share in China).īut the difference between Tmall and JD.com is not only about scale: they also target different markets. JD.com was a clear second with 25% market share. As of 2016, Tmall made up for 57% of B2C e-commerce in China.
AliExpress which is helping Chinese companies sell to foreign buyers.
Aliyun which is China’s largest cloud computing platform.Alipay is China’s largest e-payment platform., the largest B2B e-commerce platform in the world.It is impossible to talk about e-commerce in China without mentioning the 800-pounds Gorillas: Alibaba group founded by the iconic entrepreneur Jack Ma, and its close competitor JD.com.Īlibaba is a group including many companies: Overview of the e-commerce market in China